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Business cards inside of the perforated, ticket shaped wrapper for Aquarius club, one of the major nightclubs in Croatia. They are specialized in organization of various concerts, DJ sets and club nights. Shape of the wrapper for their business cards came from the core of their business. Organization and clubbing is what they do and the ticket presents the value for each event. Every employee of the club (Club Director, Business Manager, Event Manager, Program Director etc.) has his own logo (just as the real bands / DJs do) on the ticket lookalike wrapper, which is used as the teaser only. For more realistic look, and the proof of value, wrappers have small hologram printed areas. Once the ticket is "used" and open, the business card inside is visible. Each business card has a QR code with meCard information of the person, and when it's scanned, the contact is put directly into the Address Book of your phone.
Creative Borer (auger) is implemented so as to obtain the interaction of tradition, i.e. the celebration of Christmas and a modern environmental friendly design. The biggest advantage, besides being 100% made of paper (except the rope) is that its installation and removal only takes a few seconds. The traditional approach has been met by the fact that Borer brings together family members in the creation of the final layout. Users are left with great variety of choices and complete freedom to complete the Christmas story before and during Christmas Eve. Borer can be painted, decorated in a traditional way with beads, ribbons or any other decorations. One of the ideas of the author is that the consumers use the decorations made of real pine twigs that are to be collected in a forest or a park. The goal here is to take the whole family in the nature, strengthen community and develop ecological awareness through the preservation of each branch.
Very challenging part in developing the concept of Borer was the achievement of static stability and harmony of the figure in spite of the load of decorations. This requirement is met varying cross-section spiral.
Borer is mounted in a very simple way; the rope is attached into the place in the space provided for the pine, and the pine is transformed from the perfect circle into floating spiral. When the holidays are over, the rope is unhooked and the pine is rearranged to a perfect circle again on its own.
Economically speaking Borer is a profitable investment. It is usable unlimited number of times and is 100% recyclable.
Designer: Ivan Dilberovic
Photo: Josip Bota - Bepo